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Contesting the commercialization and sanctity of religious tourism in the Shaolin Monastery, China

机译：在中国少林寺争夺宗教旅游的商业化和神圣性

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The Shaolin Monastery annually attracts millions of visitors from around the world. However, the overcommercialization of these sacred places may contradict the values and philosophies of Buddhism. This study aims to comprehensively understand the balance between commercialization and sanctity, engaging with 58 Chinese practitioners and educators in seven focus groups. Participants articulated their expectation to avoid overcommercialization, and they discussed the conflicts between commercialization and sanctity to further explore on how to mitigate overcommercialization. Based on the study findings, a balanced model of religious tourism development is proposed, and specific recommendations are offered to sustainably manage religious sites.

机译：少林寺每年都吸引着数百万来自世界各地的游客。但是，这些圣地的过度商业化可能与佛教的价值观和哲学相矛盾。这项研究旨在全面理解商品化与神圣化之间的平衡，并与七个焦点小组的58位中国从业者和教育者进行了互动。与会者阐明了避免过度商业化的期望，并讨论了商业化与神圣化之间的冲突，以进一步探讨如何减轻过度商业化。根据研究结果，提出了宗教旅游发展的平衡模型，并提出了可持续管理宗教场所的具体建议。

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Hung, K; Yang, X; Wassler, P; Wang, D; Lin, P; Liu, Z;
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年度 2017
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Contesting the commercialization and sanctity of religious tourism in the Shaolin Monastery, China

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